We Pick And Trust Individuals, Not Companies.
Individual reputation has become a dominant factor everywhere today. According to an article by Kevin O’Keefe referring to the GC Excellence Report individual lawyer’s reputation ranks first in selecting a law firm by a ten to one margin over the importance of a law firm’s brand. We pick lawyers, not law firms. It's the same in every industry, in every company. Welcome to the new world of reputation where you no longer can afford to leave it as a blind spot.
There is no other single strategy with the same impact on the economy as working with reputation. It’s being discussed at The World Economic Forum - is it being discussed in your company?
Others Know You Best - A Major Wake Up Call.
I follow a lot what research says in my area of reputation, and I just read an article in Wall Street Journal about a study performed by Dr. Tasha Eurich who has established that people with a high level of self-awareness make smarter decisions and are more successful.
Eric Schmidt, former CEO of Google and board member of Apple, said in an interview that one thing that you’re never good at is seeing yourself as others see you. In fact, research shows that others know your strengths and flaws best and in an article in Forbes, they suggested transforming the word self-awareness to other-awareness.
It ought to be a major wake-up call since this is what knowing your reputation is all about and why it opens up so many possibilities and makes you more successful. It’s time to take control of your professional approach.
Making The Reputation Resumé™ Your Most Important Document.
Your reputation is everything, it’s the one thing that everything in your professional life revolves around. You attract clients, investors or get hired on the expectations that your reputation sets on what you can accomplish and how. When exploring an individuals reputation and highlighting the unique qualities, strengths, and bugs I’m committed to make the Reputation Resume™ the most important document in your professional life.
There is nothing so powerful as a positive reputation, it travels fast and always walks ahead of you. It stands up for you when you're not there, and important decisions are made. It might be time to get to know what it looks like - a huge majority lack this crucial knowledge and are missing out on a lot of opportunities.
Reputation Will Be A Game Changer.
I’m totally convinced that knowing your reputation is a game changer. You will enter an exciting journey built on your willingness to expand on your unique qualities and discover the pure joy of being really good. You will be aware of and handle your bugs and realize that whatever road you choose to travel, your reputation will be affected.
Trust plays a huge part in today’s collaborations, without it no big things happen. Your actions build your reputation which builds expectations and living up to them inspires trust. Knowing your reputation will answer which situations produce your bugs and which produce brilliance. It will be necessary to give reputation your full attention in the year to come.
Don’t Let Your Competitive Advantages Remain Unknown.
I continue to be surprised that so little attention is shown to the real reasons why people will hire you, invest in you or partner with you. It’s your reputation for getting great things done, and it shows both how good you are and what can be expected from you to accomplish.
Everyone can describe the important things they've done in the past, but when asked what can be expected from them there is an unmistakable hesitation.
Do you know YOUR unique qualities or the bugs that might prevent your success?
By knowing the content of your reputation, you will get ”the whole package” introduced in a completely trustworthy way.